July 31, 2006
A Chance For KidsSM creates winners to fight cancer, July 31–September 5
Modell's, Burger King and Blockbuster team up to help raise $1.2 million for pediatric cancer research and care
From July 31 until Sept. 5, customers at participating Burger King®, Blockbuster® and Modell's Sporting Goods® locations will be invited to donate $1 to the Jimmy Fund through the A Chance for KidsSM campaign. These businesses are teaming up with the goal of raising $1.2 million for pediatric cancer research at Dana-Farber Cancer Institute.
Since 2000, A Chance for Kids and Burger King have raised money to fund cancer research and care. Last year, Modell's joined the effort, helping the campaign raise $1 million for the Jimmy Fund. Blockbuster's addition this year will add to the program's success and help it reach its growing fundraising goal.
A Chance for Kids supports the many young cancer patients throughout the region who are being treated at Dana-Farber's Jimmy Fund Clinic. These kids represent pediatric cancer patients from around the world who will be helped by the lifesaving research conducted there. The support of the more than 700 participating locations and their consumers is essential for continued success in the fight against childhood cancers.
"We are looking forward to another successful A Chance for Kids campaign," says Mike Andrews, chairman of the Jimmy Fund. "It is because of the compassion and support of companies like Modell's and Burger King, the Blockbuster franchisees, and the participating stores and consumers that we are able to move forward with such momentum in our quest to understand, treat, and cure the disease."
In return for their contributions, costumers will receive a scratch card guaranteed to be a winner. Prizes include Burger King products with a value of $1 or more, free Blockbuster movie rentals or Herrington Gift Teddy Bears. Top prizes include a seven-day vacation to Jamaica or a VIP Baseball Package with four tickets to a New York Yankees or Philadelphia Phillies game. For more information about the Jimmy Fund, or the A Chance for Kids program, including Official Rules and alternate method of entry, visit a participating Modell's Sporting Goods Store, Burger King Restaurant, Blockbuster location, or the Jimmy Fund website at www.jimmyfund.org, or call the Jimmy Fund at (800) 52-JIMMY.
